Manchester PR was on the scene last Thursday, October 11 for the grand opening of independent Peruvian designer, Pamela Gonzales’ first New York concept store in SoHo at SoHo Mews.
In collaboration with Nolcha Fashion Week, a leading and award-winning event for independent fashion designers to present their collections to a universal audience of press, retailers, stylists and industry influencers, the couture-inspired 20-year-old showcased her Fall/Winter 2012 line along with a unique blend of budding fashion talent from around the globe. These unique and ready-to-wear collections from Alice Yim, Carlos Luna, Jess Rizzuti, Mel en stel, Nuvula, Sandra Baquero and more were certainly eye-catching.
Located at 311 West Broadway, opposite the swank SoHo Grand Hotel, the boutique was eloquently designed by New York University art student, Romina Gonzales and artist, Edison Zapata. Displayed in art gallery style, the 1500-square-foot shop was adorned in everything glass - from full-size mannequins to racks, hangars and lighting fixtures.
The night not only bubbled from the clink of champagne glasses, but also from the rupture of the stiff standards often seen from the likes of art, design and fashion. Guests left the evening in awe of both Gonzales’ fashion genius and of the bold experimental risks taken by these brilliant artists and designers.
Here are a few highlights from the celebratory evening:
Hand embroidered lace and chiffon gown by Pamela Gonzales.
About contributing writer Vita Duva:
Born and raised in New Jersey, Vita Duva has been digging into fashion since she could remember. It all began in her mother’s closet, where she developed a knack for reinventing vintage treasures with an edge. Holding a B.A. in English-communications from Salve Regina University, she was fortunate to study abroad both in England and Italy. Duva pulls inspiration not only from her colorful travels, but also from creative writing, black-and-white photography, film, music, and art. She currently resides in Brooklyn, New York.
